Smith & Bloom is an Australian-based e-commerce brand specializing in flowers, fruit platters, fruit cups, and veggie boxes.
Project Overview
The goal of this project was to create a modern and easy-to-use online store with a clean design and smooth shopping experience. Inspired by the reference site shireflorist.com.au, I built a full e-commerce website using WordPress and WooCommerce.
My role
I was responsible for designing and developing the entire website, including the Home, About, Contact, Category, Single Product, and all WooCommerce-related pages. I customized the layouts to highlight the elegance of floral arrangements and the freshness of fruit platters while ensuring the site remained easy to navigate and fully responsive across devices.
Tools & Technologies Used
- WordPress & WooCommerce
- Custom CSS & Script
- Elementor for page design
- Custom PHP hooks & filters
- WooCommerce Stripe Gateway
Key Features
- Designed a visually appealing and intuitive layout that highlights products effectively and guides customers smoothly through the shopping journey.
- Organized products into clear categories, ensuring effortless browsing and quick access to key items.
- Implemented a secure and reliable WooCommerce setup with easy checkout and payment options.
- Ensured consistent design across mobile, tablet, and desktop devices.
Results
The new Smith & Bloom website provides customers with a smooth, visually appealing shopping journey while showcasing the brand’s variety of fresh and vibrant products. The design balances elegance with usability, creating a professional online presence for the business.
Project Gallery
Project Name
Smith & Bloom
Project Type
WooCommerce Website Design
Role
WordPress Development
Timeline
2025